Personalized Video
Lincoln
No two clients or Lincoln vehicles are exactly alike. Our new Welcome to Lincoln program introduces clients to The Lincoln Way, the highly personal Client Experience that goes hand-in-hand with owning a Lincoln. The program allows a client to learn about their purchase. Clients will receive a mailed Welcome kit. The kit contains a unique URL that’ll take the Client to a landing page with video content that is customized to their vehicle purchase and it’s feature set. The program also includes two emails that further extends their vehicle story.